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Chairman of the ECO Institute profile

Samson So

Samson So at Mai Po.jpg

Mr. Samson So is the founder and director of Eco Institute. He obtained both Bachelor of Science and Master of Philosophy degrees from the Department of Ecology and Biodiversity of The University of Hong Kong, and a Master of Journalism degree from HKU’s Journalism and Media Studies Centre. Since the 1990s, his career has focused on providing training for staff working in nature reserves, conducting ecological field trips and promoting environmental education. Samson is also a writer and photographer who had published more than 20 books related to ecology, environmental education and green touring, as well as 600 articles in Chinese and English distributed across Hong Kong, mainland China, Asia Pacific, Europe and the United States. His years-long hard work was recognized and gained him “Friend of Taipei 2001” and “Roadshow Eco Star” in 2013.

Public Service

  • Member of Environmental Campaign Committee (Environmental Protection Department 2013-now)

  • Member of Biodiversity Strategy and Action Plan (Agricultural, Fisheries and Conservation Department 2013-2017)

  • Member of Country and Marine Parks Board Public Relations Committee (Agricultural, Fisheries and Conservation Department 2013-now)

  • Member of Country Parks and Marine Parks Board (2015-2017)

  • Published more than 600 articles in magazines or conservation newsletters

  • Published and co-authored over 20 books on environmental education or eco-tourism 

  • Served as a member of the "Environmental Campaign Committee" of the Environmental Protection Department

  • Served as a member of the "Hong Kong Biodiversity Strategy and Action Plan " of the Agriculture, Fisheries and Conservation Department

  • Served as a member of the " Country and Marine Parks Board Public Relations Committee" of the Agriculture, Fisheries and Conservation Department

  • Served as a member of the " Country and Marine Parks Board " of the Agriculture, Fisheries and Conservation Department

  • Served as a committee member of Hong Kong Bird Watching Society

  • Awarded in Roadshow EcoStar 2013 

  • Brand Ambassador for Swarovski Optik and other camera brand

  • Teaches QEF, ECF, CEF and ERB courses for different organizations

  • Teaches Liberal Studies, Natural Sciences, Eco-photography, activity teaching and eco-tourism courses in different local institutes including HKU, CUHK, HKUST, PolyU, Baptist U, CityU, LingnanU, Open U 及IVE

  • Registered outbound tour escort for guiding overseas excursion and photography trips

  • Former guest host of Metro Radio

  • Photographic works and articles have been used by many media, including National Geographic Magazine (Chinese Edition), National Wildlife, Asian Geographic, Chinese National Geography, Nature Watch, Twenty-first Century, HK Discovery, major airline magazines and many Green group publications and conservation newsletters, etc.

 

In the past, Mr. Samson So organized and participated in photo exhibitions and competitions as follows:

  1. Agriculture, Fisheries and Conservation Department " Hong Kong Country Parks Photo cum Video Competition " 2022 (Project Organization)

  2. Environmental Protection Department's "木𥚃有我" Photography Competition (Wood Art Culture Promotion Exhibition) (Consultant and Judge)

  3. Judge of “Light of Tolo Channel and Plover Cove" Photography Competition organized by Agriculture, Fisheries and Conservation Department

  4. Judge of Hong Kong Photo Contest 2018/2019 organized by National Geographic

  5. Photo Exhibitor of National Geographic "Silk Road Light and Shadow"

  6. Photography Exhibition in Hong Kong Book Fair 2018 Art Gallery

  7. Photo Exhibitor of National Geographic "Telling stories with images"

  8. Photography Exhibition in Hong Kong Book Fair 2017 Art Gallery

  9. Chairman and photo exhibitor for Nature Beauties in Hong Kong & around the world III in April 2016 organized by Eco-Institute

  10. Chairman and photo exhibitor for Hong Kong International Photo Festival Flare 2015 – Eco Institute “Language of Nature” Photo Exhibition

  11. Photo Exhibitor of Canon “Hunt in the City” Photo Exhibition 2015

  12. Photo exhibitor for Nature Beauties in Hong Kong & around the world in October 2014 organized by Eco-Institute

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